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Pondicherry, a popular tourist destination in southern India, has recently introduced a unique concept that is sure to grab the attention of beer lovers. Read on if you want unlimited beer on a bus journey!
The Catamaran Brewing Co. has introduced a "Beer Bus" that provides a distinctive experience to visitors touring the area in an effort to increase tourism in Pondicherry. The "Beer Bus" promises unlimited beer to its customers, making it a must-try experience for those who enjoy a cold beer on a hot day.
What's more exciting?
This first Microbrewery of Pondicherry is starting this concept on 22nd April 2023. So, the bus ride will be a return journey from Chennai to Pondicherry. All this will come at a cost of INR 3000 per person which includes a 3-course meal and unlimited craft beer for two hours along with a private tour of how beer is made.
There will be 40 people in one bus which is an air-conditioned Volvo bus as per the reports, the 12-hour voyage is expected to be exciting, and pick-up is set for 9 am from a predetermined location.
According to Catamaran Brewery, the bus will leave from Chennai and take visitors to Puducherry, where they will be given a tour of the Union Territory before being welcomed at the brewery. A tour of the brewery will be given to them, along with a demonstration of how beer is produced, etc.
After the tour, the visitors will receive a delicious lunch and two hours of unlimited craft beer. As per the reports, there will be 8 different kinds of beer which will be served including English India Pale Ale, seeraga samba rice beer, tropical wheat beer, strawberry cider, etc.
Where and how I will get the unimitated beer?
The Beer Bus concept may seem ideal but don't confuse it with the thing that you will get a chance to drink beer inside the bus, unfortunately, it is illegal. However, the bus will stop in Pudvai at a location designated by the government where alcohol consumption is permitted on the grounds.
The founder of Catamaran Brewing Company, Prasad Radhakrishnan, stated that the concept for the Beer Bus came from a customer's joking request for a transportation service between Chennai to Pondicherry, where beer is more reasonably priced.
Radhakrishnan claims that the bus's objectives are to give passengers traveling from Chennai to Pondicherry a safe, entertaining, and artisan beer-tasting experience. He added that groups looking to have fun might consider using this option by us.
Many began expressing interest in the beer bus shortly after the company posted promotional offers about it on social media, and some even believed they would have unlimited access to alcohol inside the bus.
Prasad Radhakrishnan was taken aback by the overwhelmingly positive response from those who indicated a desire to consume beer while riding the bus. He did, however, emphasise that the organisation would uphold "a zero-tolerance policy & no alcohol will be given in the bus" and that any passengers who caused problems would be dropped off at the closest bus stop.
If you're a beer lover travelling from Chennai to Pondicherry, the Beer Bus is definitely worth checking out.
